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Paris, October 2018. The Hôtel Drouot is hosting an auction. A bottle elegantly adorned with floral motifs catches my eye. Two names are engraved on the glass: JUANINA and COTTAN. Driven by curiosity, I began researching the history behind this bottle. This is how I discovered the existence of the Société Hygiénique, a once-thriving beauty salon founded in 1840 by a doctor: Dr Jean-François Arsène Cottan.
To further my investigation, I contacted an expert in corporate genealogy. Together, we managed to trace the history of this company, which was emblematic of its era yet had since fallen into obscurity. The innovation patents were rediscovered and then deciphered in the light of modern science.
What they reveal goes far beyond a formula. It is the vision of a pioneer who, at a time when the cosmetics industry, in the euphoria of its boom, obeyed no rules, placed skin health at the heart of his craft. I see in this a precious—and strangely contemporary—intellectual heritage that was just waiting to be reawakened.